The essence of vitality, health and beauty, the Dead Sea abounds with the renewing powers of Nature, drawn exclusively from its mysterious, life-giving waters. The treasure trove of natural ingredients formulated in this ancient, mineral-rich basin is renowned for its magical curative powers. The region has been a source of fascination throughout the millennia, dating back to the time of Cleopatra who made this captivating oasis her own personal health spa. The waters of the Dead Sea contain the highest concentration of minerals in the world – an astounding 32%. Its layers of mineral mud yield extraordinary concentrations (ten times more than ocean water) of natural elements – such as magnesium, calcium, potassium, strontium, boron and iron – that are essential to maintaining healthy, supple skin. Even its water is unique, infused with useful proteins created by fossils and algae